We made it through the .com crash in the late nineties & are still here to tell the tale, which we think is an achievement worth recognising.
Our experiences over the last eight years has enabled us to advise other companies how best to use the Internet for their business goals.
Maybe you already have a website but want to increase traffic, begin a pay per click advertising campaign, achieve a higher listing on Google, analyse your sites sales activity or set up your own affiliate programme.
These & many other online activities are what we do every day. More...
Advertising : Affiliates : Analysis : Marketing : Mobile : Print : SEO : Software
Advertising
Once your site is finished and the traffic starts building, you'll want to get a return on your investment. Buffalo have a great relationship with advertisers and agencies and also years of experience of placing revenue generating banners on websites. If your site is popular, we can turn that interest and traffic into cold, hard cash!
Our services include setting up your advertising network, negotiating with advertisers. monitoring results and most importantly ensuring that the banner ads on your site are getting the results you deserve.
One of the most popular advertising programme's is Google Adsense. We are certified advertising professionals with Google and are happy to integrate their Adsense advertising modules on to your webpage.
The ad above is an example & can be placed anywhere on your page, in any size & be customised to coordinate seamlessly with your sites colour scheme. Google uses it's intelligent software to only display ads relevant to your site, based on the textual content of the page. That way your users wont be exposed to non relevant ads.
For a further information on how Buffalo can attract advertisers for your website, please get in touch.
Affiliates
On the other hand, as part of your own marketing, you may want to advertise on other peoples sites. This is commonly known as affiliate marketing and can be set up to reward advertisers based on quality referrals.
We use a comprehensive web based programme to administer our affiliate programme's to enable your affiliates to manage themselves and leave you to spend time running your business and website.
You can set the parameters for rewarding your affiliates anyway you like and also produce a variety of advertising banners, promoting your site, to suit different markets.
For a further information on how Buffalo can set up an affiliate programme for you, please get in touch.
Analysis
Finding out how much traffic your site is getting, who is viewing, where they are in the world, how they got their, where did they go and a whole host of other statistics is what web analysis is all about.
This information can be used to improve and enhance your site and also highlight any pages or sections that are under performing, and take the appoint action.
Due to our association with Google, and also because their Analytics programme is setting new standards in Web statistical monitoring we install their tracking software on all our sites.
Our clients can then log into our site and see their statistics, in real time, for themselves. Plus we will even explain what everything means as part of our client education programme, and make recommendations on how to improve your site in order to increase traffic.
Marketing
Beyond the advertising potential of your affiliate programme there is a wide range of marketing and public relations activities we can undertake on your behalf. Our favourite marketing initiative at the moment is the viral email. Now this is not as sinister as it sounds! Basically we create an email that either directly or indirectly promotes your company or website.
The content is generally humorous and once distributed on the web by our strategic seeding team, people generally forward the email to their friends and colleagues, who in turn forward the email on further. Very quickly a single email can be transformed into a massive billboard for your company, traveling across the globe and being read hundred's and thousands of times by your potential customers.
For a further information on how Buffalo can maximise the return from your online marketing activities, please get in touch.
Mobile
At last the technology has arrived for mobile phones to be used as genuine platforms for delivering quality content.
Unlike the Web, people are accustomed to paying for mobile content, such as ringtones and wallpapers. Take advantage of this by offering your own premium content such as player video diaries, text to vote or text to win competitions.
Our mobile content management solution allows this and many other opportunities for generating significant revenue from your premium content.
For a further information on how Buffalo can advise on selling your content to mobile phones, please get in touch.
We are a virtual company and nearly all of our work is dedicated to enhancing the end users experience of the Internet or developing the relationship between sites and fans.
However to compliment your online activities we offer a range of printing services from, letterheads and business cards to advertising leaflets and point of sale material.
We feel this truly makes us a "one stop shop" for all your development needs and enhances our service to you. Plus online and offline advertising campaigns can be run simultaneously by us which will increase your efficiency and reduce costs.
For further information on printing services from Buffalo, please get in touch.
SEO
Search Engine Optimisation. This is the quest for the holy grail in order to reach the top of a search engines results.
We use best techniques to ensure your site is appealing as possible to the search engines and are happy to fully anylise your site and content on an ongoing basis, to ensure the best possible results for site.
For further information on how Buffalo can increase your search engine ranking, please get in touch.
Software
Enhance your users online experience by offering them a fully brandable web browser or toolbar. These pieces of software can be tailored to any individual needs and provide additional information and tools to the end user. With these installed even when your clients are viewing other web pages, your brand is still represented and you are only ever one click away.
The add on's are dynamic and can be updated regularly. Using a football team as an example a branded browser can be produced in the clubs colours and using player, sponsor and logo imagery, which acts as the incentive for the fans to download it. The browser can then be used as a non intrusive communication channel for the club in order to promote anything from season ticket sales to the clubs latest signing.
Effectively this means your brand has a permanent presence on your users computer.
Download our demo browser and toolbar and imagine how your company can use them for any number of marketing opportunities, or please contact us for further information.
Training & Education
As part of our service we provide and deliver full on site & on going training for all of our products and services in order for you, your company & employees can make the most out of your online presence.
